Course Content

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Course Content

The ITA course International Trade Fair Management (ITM) is based on state-of-the-art knowledge and experience in the international exhibition business and is held in English.

 

Basic Course

The Basic Course is a 3 day course of 30 hours (each 45 minutes) incorporating a Round Table with Participants, a Panel Discussion with senior exhibition industry leaders and a Closing Session.

 

Advanced Course

The Advanced Course consists of two courses per year, a summer and winter academy (together 60 hours), giving the chance to split the course content and to add additional subjects.

 

Field Excursion

As an option for each Format it is possible to add a half-day field excursion, e.g.

  • Taking part in an event including a round table discussion with the project director.
  • Visiting an exhibition venue under the guidance of the responsible technical staff.
  • Getting acquainted with the working processes of a relevant service provider company.

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